The Business of Building Young Entrepreneurs — app

Driving Brand Value: A New iPhone Game from Poketti

One of the rewards of working with young entrepreneurs is that the potential for the company is without limits. We started, of course, with Poketti Plushies with a Pocket, stuffed animal pillows with a useful back pocket to hold your phone or notebook. But the vision has always been based on the model of Hello Kitty or Rilakumma, where we'd have accessories and other products under the Poketti brand. 

We have already created a pocket-sized notebook, stickers, greeting cards, and a brand-new activity book filled with coloring pages and puzzles. Everything we create is meant to extend the value of our brand experience....